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プレス・リリース (2011-12-02)

YesAsia and YesStyle sponsor the 15th Vancouver Asian Film Festival

15th Vancouver Asian Film Festival

Leading online retailers YesAsia and YesStyle proudly served as sponsors to the 2011 Vancouver Asian Film Festival (VAFF) which ran from November 3 to November 6 at the Cineplex Odeon International Village in Vancouver, Canada. Organized annually by the Vancouver Asian Film Festival Society and now in its 15th year, the event features films by independent North American Asian filmmakers while inviting audiences both Asian and non-Asian to discover their work.

This year, the festival screened nearly 60 films, opening with Almost Perfect, the sophomore effort from award-winning writer/director Bertha Bay-Sa Pan which stars Asian American actress Kelly Hu of X-Men 2 and Hong Kong actor Edison Chen. For the closing night presentation, attendees enjoyed Surrogate Valentine, Dave Boyle's romantic comedy featuring San Francisco musician Goh Nakamura and Asian American actress Lynn Chen. The event's program also presented several short films and documentaries.

YesAsia and YesStyle supported the festival by providing a cash donation and offered shopping coupons to the event attendees. VAFF aims to support and foster appreciation of North American filmmakers by providing a forum where they can showcase their work. As leaders in providing Asian entertainment and fashion and promoting Asian culture, YesAsia and YesStyle shares these ideas of communicating Asian talent and creative energy. The Vancouver Asian Film Festival Society expressed appreciation for the companies' sponsorship. "We are thrilled to have the participation of YesAsia and YesStyle as part of this year’s festival," said Barbara Lee, founder and president of the Vancouver Asian Film Festival Society. "Their support as joint sponsors will help us recognize filmmakers and help bring an exciting array of independent and commercial films produced by Asian-Canadians and Asian-Americans to people in Metro Vancouver." "YesStyle works together with its sister site YesAsia to create a community that really celebrates Asian culture and fashion," said Joshua Lau, Founder and CEO of YesAsia and YesStyle. "We're honored to support the film festival and help promote the wealth of Asian talent in North America."

About the Vancouver Asian Film Festival
The Vancouver Asian Film Festival is the oldest Asian film festival in Canada. It was founded by independent filmmaker and writer Barbara K. Lee in 1995 and debuted in September 1997. Since then, tens of thousands of film lovers have experienced a diverse selection of North American-Asian and international films. VAFF is entirely organized and produced by a group of dedicated volunteers, and is made possible by generous financial support from corporate sponsors, public funders and private donors. The festival also endeavors to provide a cultural bridge between the Asian and non-Asian communities by offering the Metro Vancouver audience the opportunity to experience diverse storytelling through films.

About YesStyle
YesStyle is the world's largest online Asian fashion retailer, offering a wide range of high-quality fashion, jewelry, accessories and beauty products, all carefully selected by in-house stylists. Launched in 2006, www.yesstyle.com allows customers to browse over 300 fashion brands from Tokyo, Seoul, Taipei and Hong Kong. To serve growing customer bases around the world, YesStyle launched www.yesstyle.com.au and www.yesstyle.com.hk in 2010, and www.yesstyle.co.uk and www.yesstyle.ca in 2011. Highlighting the latest trends and styles, YesStyle is dedicated to providing the best platforms for designers and fashion brands to connect with international customers.

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